Make Your Story Memorable

Studio 120 is an award-winning audio and video production company. Our experienced producers and technicians work in studio or on location to make stories an experience to remember. Our approach toward creating the best stories is pretty simple: understand the purpose of each video, put the right people in place to bring it to life, and follow our strategy and process to produce the most creative, effective and efficient videos.   

Our Studio

Located on The ADS Group campus, Studio 120 features four HD edit suites, audio recording and editing facilities, and a 20 x 40 insert stage. We work with production crews from single-camera film style to multi-camera live switched sets.

Project Strategy

Strategy

Every decision on a video project should be made with a purpose. That’s why we develop a unique strategy for your project that clearly identifies its goals.  

Project Management

Project management begins the moment we’re awarded your project. Each project starts with our team developing a project schedule that considers budgets, timeframes, and overall requirements.

Discovery

One of the first steps we take to develop this strategy, is to hold a kickoff meeting. That’s where we get together with you and your team and listen to what you would like the project to achieve. During the meeting, we discuss matters such as your project’s background, target audience, content, logistics, and timelines.

Concept Development

After the kickoff meeting, we head back to the office and organize our thoughts for a series of brainstorming sessions. Out of these sessions comes your project’s Production Package – a document that proposes concepts, outlines the story, and introduces the look we’re aiming to achieve.  

Production Management

Once we select the concept, we immediately begin production management. That’s where we prepare for everything leading up to the shoot. We identify talent, scout locations, organize crews and equipment, and develop a production schedule that outlines each day of filming.

Filming

Upon approval of the approach outlined in the Production Package – we head into filming. This phase of the project is pretty self-explanatory. Our crew heads out to conduct interviews, shoot b-roll… pretty much all of the original content needed for your project.

Rough Cut

After we collect all the assets for your project, our editor’s dive into the material. We organize the media, search for music, begin the development of motion graphics, and incorporate voiceover (if necessary) for the rough cut. The rough cut provides your team with the opportunity to provide feedback and ensures that your video meets your team’s expectations.

Fine Cut

The fine cut incorporates all feedback based on the rough cut. It addresses any structural changes to the video and confirms the music selection and graphic treatments.

Final Cut

The final cut includes all color correcting and audio sweetening, as well as all the finishing touches that really make your video pop.
The average user spends 88% more time on a website with video.

—Mist Media

Video promotion is 600% more effective than print and direct mail combined and that before reading any text, 60% of visitors will watch a video if available.

—Diode Digital

The Step 2 Company found that shoppers who viewed video were 174% more likely to purchase than viewers who did not.

—Retail Touchpoints

Not sure where to begin? Let one of our experts lead the way.

Studio 120 removes the hassle and expense of working with multiple vendors.

Tell us about your project!